Marukome























































Marukome Co.,Ltd.
Native name
マルコメ株式会社
Type

Private KK
Industry Food
Founded 1854; 165 years ago (1854)
Headquarters

Nagano, Japan
Area served
Worldwide
Key people
Atsuki Aoki
(President)
Products

  • Miso paste

  • Instant miso soup

  • Seasonings

Revenue
JPY 43.9 billion (FY 2016)
(US$ 390 million) (FY 2016)
Number of employees
436 (as of March 31, 2017)
Website Official website

Footnotes / references
[1][2]

Marukome Co.,Ltd. (マルコメ株式会社, Marukome Kabushiki-gaisha) is the name of a Japanese miso soup paste producer. Its headquarters are located in the city of Nagano. Marukome accounts for about 13% of the amount of miso produced in Japan each year which makes them one of the top in production volume among 2,500 miso producers in Japan.[3]


On December 5, 2007, Marukome USA, Inc. opened its United States headquarters and factory in Irvine, California.[4]


As a commercial gimmick, Marukome has organized contests for kids to become "Marukome Boy" (マルコメくん) who subsequently represents the company in advertisement. To be a winner, the Marukome Boy should look similar to the company logo of a small boy with a bald head.



Marketing


In 2017 Marukome launched two types of organic miso powder in a collaboration with Australian model Miranda Kerr, with the model providing her personal input into the creation of the new products.[5]



References





  1. ^ "Company Profile" (in Japanese). Marukome. Retrieved April 3, 2018..mw-parser-output cite.citation{font-style:inherit}.mw-parser-output q{quotes:"""""""'""'"}.mw-parser-output code.cs1-code{color:inherit;background:inherit;border:inherit;padding:inherit}.mw-parser-output .cs1-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/thumb/6/65/Lock-green.svg/9px-Lock-green.svg.png")no-repeat;background-position:right .1em center}.mw-parser-output .cs1-lock-limited a,.mw-parser-output .cs1-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/thumb/d/d6/Lock-gray-alt-2.svg/9px-Lock-gray-alt-2.svg.png")no-repeat;background-position:right .1em center}.mw-parser-output .cs1-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/thumb/a/aa/Lock-red-alt-2.svg/9px-Lock-red-alt-2.svg.png")no-repeat;background-position:right .1em center}.mw-parser-output .cs1-subscription,.mw-parser-output .cs1-registration{color:#555}.mw-parser-output .cs1-subscription span,.mw-parser-output .cs1-registration span{border-bottom:1px dotted;cursor:help}.mw-parser-output .cs1-hidden-error{display:none;font-size:100%}.mw-parser-output .cs1-visible-error{font-size:100%}.mw-parser-output .cs1-subscription,.mw-parser-output .cs1-registration,.mw-parser-output .cs1-format{font-size:95%}.mw-parser-output .cs1-kern-left,.mw-parser-output .cs1-kern-wl-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right,.mw-parser-output .cs1-kern-wl-right{padding-right:0.2em}


  2. ^ "About Marukome". Marukome. Retrieved April 3, 2018.


  3. ^ Shurtleff, William; Aoyagi, Akiko (February 19, 2014). History of Soybeans and Soyfoods in Japan, and in Japanese Cookbooks and Restaurants outside Japan (701 CE to 2014). Soyinfo Center. p. 2459. ISBN 978-1-928914-65-5.


  4. ^ Nancy Luna (December 6, 2007). "Japanese miso giant opens Irvine factory". The Orange County Register. Retrieved December 16, 2007.


  5. ^ McGee, Oona (July 22, 2017). "Japanese company produces organic miso powder in collaboration with model Miranda Kerr". SoraNews24. Retrieved April 3, 2018 – via Japan Today.




External links




  • Marukome (in Japanese)


  • Marukome USA (in English)















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